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Surfing with Donna Frye
Dreamy blue eyes deep tan with long
blond hair, Donna Frye appears to be the quintestiental
California surfer. Take a cursory look around her office
on the 10th floor of the city hall building. Amongst
the numerous plaques, certificates, and awards are surfing
pictures, prints and memorabilia. Itfs easy to see the
influence surfing has on her life. What many donft know
is the influence her life has on surfing.
To understand where it all started go
back to the early 60fs. The year is 1966, her older
brother Michael takes her down to the beach, puts a
surfboard under her arm and introduces her to a whole
new world. Through surfing she gained a deeper understanding
and furthered her relationship with the ocean and the
environment. She fell in love with the surfing lifestyle.
Frye however didnft spend all her free
time riding waves. These were turbulent times; the Vietnam
War was a hotly contested issue. As Frye became more
educated and informed on these issues she became more
passionate. Here she would learn many lessons including
the use and value of personal power, voting and speaking
out for the voiceless. A few years later the 60's were
over, but Fryefs love of the ocean was not. Wanting
to stay involved and close to surfing as possible it
was only natural she would end up in the surfing industry.
Circa 1988 she opened her own small
but efficient surf shop. Her business became popular
with the local surfers and community alike. Everything
was going fine, that is until she started noticing a
lot of her friends were getting sick. Surfers were starting
to complain that water pollution was the cause. After
her husband became ill from surfing in contaminated
water she decided she had had enough. First she educated
herself on the issues. She found out that water monitorzation
standards or guidelines were non-existant. She realized
someone had to speak up. As she says g The ocean doesnft
have a voice it canft come to a council meetingh. She
knew in order for things to change she would have to
work within the system not against it. She formed a
coalition S.T.O.P. (Surfers Tired Of Pollution.) and
began attending city council meetings. She pushed for
clean water standards to be established.
Frye's grass roots campaign literally
sprang from the beaches. Much like Erin Brokovich, the
Donna Frye story would make a great movie. She took
on the giants. Politicians laughed when she posed beside
the storm drainage pipes that led to the ocean to illustrate
a point. Against all odds, this surfer girl from California
brings the state of California to the plate on clean
water issues and wins. BOOM!
Tired of bureaucratic double talk, she
took and successfully passed a course on wastewater
management. Frye knew what she was talking about because
she took the time to become informed. As timing would
have it a vacancy in the San Diego city council needed
to be filled . Many who knew Frye believed she was the
right person for the job. She still had not decided
to run for the vacated seat when she read an article
in the daily newspaper announcing her candidacy. After
consulting with her mother and husband, Frye decided
to enter the race. Her community backing was overwhelming.
A groundswell of support was surfed all the way to the
San Diego City Hall. Frye was overwhelmingly voted in
as an official decision maker.
Now a distinguished member of the San
Diego City Council, Frye's waves were just beginning.
While she championed for open space and other issues,
her major goal was and is to organize, represent, and
fight for a cleaner ocean. Frye proposed bill 411 which
would establish water monitorzation guidelines and clean
water safety standards for the entire state of California.
Fortunately for all, this bill passed, and surfers and
all beach goers alike owe Donna Frye much of the credit
for helping spearhead this movement. The public is now
notified through posted signs when water quality is
below accepted standards and unhealthy to go in. Those
politicians who laughed at Frye when she stood by the
drainpipes arenft laughing anymore.
Frye credits her grandmother and mother
for early inspiration. Her philosophy teacher in collage
Dr. Nafi and author Rachel Carsen (Silent Spring) are
also instrumental for pushing her mentally. Frye received
the Clean Water Network's hero award in 2002 in recognition
of contributions to strengthening and protecting the
clean water act and improving the nations waters. She
stands along with Kennedy, John Chaffee, Barbara Boxer
and 26 other Americans who have worked to make a difference
in preserving clean water. She is SIMA's (Surfing Industries
Manufacturing Association) 2001 environmentalist of
the year. (Let's not forget that the surfing industry
brings in over 4 billion anually and is still growing.)
Frye is recognized as a hero for her
hard work and dedication. Among her many awards and
certificates, the prestigious Eleanor Roosevelt award
for advancement of women in politics stands out. Frye
is a champion of community values and the American spirit,
who describes herself as gan imperfect human trying
to save the worldh. Sage advice from Donna Frye, "Register
to vote." Voting is power,h she states, gIf you
donft vote you give your power to someone else and why
would you do that?" Adding, gVoting affects lives.h
Frye believes armed with the truth, communicating and
working together Americans can overcome seemingly insurmountable
challenges. " Perhaps her popularity can be explained
by her common sense approach and no nonsense attitude.
Known as a straight shooter, she has gained the trust
of the public. On her desk is a small figurine of Jimny
Cricket to remind her, "Let your conscience be
your guide". Frye is successful because she cares
about the issues and educates herself. She listens to
her conscience and takes positive action. We all owe
a debt of gratitude to those who care enough to do something
positive and speak out.
Though Donna Frye is not recognized
as a professional surfer or someone who took surfing
to new levels she has made more of an impact on the
health of California's surfing than any other surfer.
As Solana Beach mayor Douglas Shears offers, g If it
wasnft for Donna Frye we would all be surfing in pooph.
Frye shows us that if one person believes in something
full heartedly they can bring about change. She demonstrates
real leadership. Her actions prove the American system
works. In a democracy a single voice can be heard. If
you have an issue that concerns you, become informed
and knowledgeable about it. The world is a better place
because of leaders like Erin Brokavitch, Rachel Carsen
and Donna Frye. Each had courage, listening to their
conscience, taking personal risks and working to bring
about change for the benefit of all.. There is another
groundswell on its way. Listen and you might hear a
wave rumbling in the distance, getting louder. Listen
closely, it sounds like "Donna Frye for governor".
Sea you in the surf.
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